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Madison County VA Selects Emergency Notification Provider, Hyper-Reach Chosen to Help Protect Lives and Property

For Immediate Release

November 18, 2020

Telephone-based mass notification systems are used by thousands of public safety agencies across the US to warn citizens about local emergencies, hazards, and other threats.  Now Madison County announces that they have chosen Hyper-Reach to bring this same life-saving capability to the area.  Hyper-Reach is a state-of-the-art mass emergency notification system designed specifically for public safety. The county expects to have the service fully operational by the end of November 2020.

The new emergency alert system will provide rapid notification of hazardous and urgent situations using a mix of telephone calls, text and email messages, smart speaker alerts, and other advanced alerting methods.  The system sends thousands of these messages to geographically targeted households in seconds, and can simultaneously deliver them to an even broader audience via social media, as well as sending broadcast messages to most current mobile telephones in an affected area using FEMA’s Wireless Emergency Alert (WEA) system.

The County plans to use the service primarily for alerts about weather and environmental hazards, criminal activity, and missing persons.  Landline phones are automatically enrolled for Community alerts, but Weather alerts to landline phones and Community and Weather alerts to mobile phones and email addresses are only included when people enroll.

Residents and people who work and live in Madison County are encouraged to enroll now either by calling or texting “Alert” to 540-501-7150 or by visiting the Hyper-Reach website.

Citizens can get emergency alerts via their Alexa-enabled smart speakers just by saying “Alexa, enable Hyper-Reach” and following the Alexa-provided instructions. With more than 50 million US households using Alexa devices, there are obviously thousands of county residents with Alexa units.

Citizens can also download the Hyper-Reach Anywhere app on their smartphones.  Hyper-Reach Anywhere is a free smartphone app that allows individual citizens to manage and monitor the alerts they receive, both for their home and office addresses and for other addresses they care about such as those of elderly relatives or friends.

“We’re honored to have been selected by Madison County to provide its emergency alerts,” said Sam Asher, President of Hyper-Reach.  “It’s gratifying to be part of an effort to save lives and protect property and we take that responsibility very seriously.”

About Hyper-Reach

Hyper-Reach is a mass notification system with over 15 years of experience in emergency messaging. Hyper-Reach sends messages via automated telephone calls, text messaging (SMS), email, and social media, such as Twitter. Other uses of Hyper-Reach include Amber alerts, toxic chemical warnings, and armed shooter alerts. In addition to 911 centers, Hyper-Reach is used by law enforcement, educational institutions, and corporations.

For more information about Hyper-Reach, go to the Hyper-Reach Website or call 855-266-8439 (855 2-Notify).

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